Beauty Industry, Event News

Hair Straightening Brush Wins Good Housekeeping Beauty Lab Award

Dafni is the Original Ceramic Hair Straightening Brush.

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By: Marie Redding

Senior Editor

Dafni, The Original Ceramic Hair Straightening Brush, has won a Good Housekeeping Beauty Lab Award — as the best “Hot Stylin’ Tool.”

Inspired by a bad haircut, DAFNI is the brainchild of female engineer and entrepreneur Sharon Rabi who spent three years of extensive R&D creating an intuitive and efficient ceramic hair straightening brush with her father Kobi. 

The styling tool utilizes its proprietary “Power Core Technology, which allows the device to operate at the ideal hair-straightening temperature of 365°F, while enabling uniform heat distribution. This allows for quicker, more efficient styling.

Dafni also features a unique 3D surface that’s seven times the surface area than that of a traditional straightener. This allows the user to style large sections of hair more quickly.

For extra protection, a heat isolation panel used by NASA and the U.S. Army is installed behind the ceramic plate to keep the back of the brush cool.

Sharon Rabi, founder, Dafni, says, “We are so honored to have received a Good Housekeeping Beauty Lab Award. After years of research, it’s incredible to see the product you’ve worked so hard on receive such an overwhelmingly positive response.”

Dafni is sold online at the brand’s U.S. website, Ulta, Dermstore, Target and Amazon.

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